NuBiz Solutions::Business Software Development Concern
 
NuBiz Solutions, a Software Solutions Provider in India specializing in Application Development, Corporate Presentation, Business Process Outsourcing Solutions and Website Design
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Home >>Services >> Search Engine Marketing
 

Search Engine Marketing Consulting

  • A detailed study of past performance of your website in various search engines
  • Help to understand the existing website with respect to higher search engine listing
  • Potentiality of the website in achieving the higher search engine listing
  • Defining future goals in search engine marketing
  • Create an action plan for the search engine marketing

Our Search Engine Marketing services cover……

  • Search Engine Optimization and Search Engine Listing
  • Designing primarily content for higher search engine listing

Apart from that we also offer…..

  • Effective banner buying & production of eye-catching banner creative
  • Advertising space selling strategy
  • Conversion, Retention, Repeat Visit strategy and ROI Tracking

Why to opt for Search Engine Marketing and getting higher ranking in search engine listing?

The latest figures show that 81% of people using search engines find the information they need every time or most of the time. Of those who didn't find the correct information, 77% would conduct a different search on the same search engine.

45% of information seekers search by using multiple keywords or key phrases, 28% use one keyword, 18% search by a pre-defined option (such as browsing through a directory category) and 9% search by typing in a question.

The top 30 results get over 90% of search traffic and the top 10 results receive nearly 80% more traffic than those in positions 11-30 achieve.

Research published by Penn State University also showed that web users typically visited only the first three results from a query, with one in five searchers spending 60 seconds or less on a linked web document.

Looking at search engines from the marketing angle, a survey of web marketers by I-Search produced the results that just under 99% of them optimised their pages before submitting to search engines and then 84% completed their submissions manually. Of these marketers, 60% did so because they knew that manual submissions were more effective and 26% thought they were more effective.

As of March 2005, Google have a share of 47.3% of entire searches being done on internet, whereas yahoo records 20.9% and MSN 13.6%. Rest 18.2 shared by other engines.

So a strategic move on this unconventional channel can turn into a most successful marketing weapon for companies.

We specially work on the following factors that influence search engine marketing initiative and higher search engine listing:

  1. Keyword Effectiveness Index / Keyword Density
  2. Title / Meta Tag / Description
  3. Nomenclature of Links
  4. Maximizing Internal Linking
  5. File Names / URL
  6. Headings Title
  7. Keywords in Bold
  8. HTML Validation / Error free code
  9. Link Structure / Site Map

Our service encompass Keyword Research for search engines, Search Engine specific content plan, Meta Tags for search engines, Submission / Resubmission to major search engines, keep tracking on ranking status of the search engines, reporting on latest search engine ranking on quarterly basis.

Nubiz Solutions is one of the leaders in Search Engine Marketing in New Delhi, India. Based in New Delhi, India, we ensure the higher search engine listing of your website in major search engines. We’ve already achieved first page search engine listing for various companies based in New Delhi or other parts of India.

 
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